Insurtech firm Positive has partnered with CU Monetary Group (CUFG) to introduce SimpleQuote, a digital insurance coverage answer for credit score unions.
SimpleQuote, constructed on Positive’s digital insurance coverage know-how, empowers CUFG’s community of credit score unions to supply digital insurance coverage expertise for members.
The rollout will start with auto insurance coverage, aiming to simplify the method for members.
This collaboration leverages Positive’s distribution know-how and community of carriers, and CUFG’s credit score union base.
By providing direct providers to credit score union members, CUFG is addressing their insurance coverage wants throughout the acquainted setting of their trusted credit score union.
Positive CEO and co-founder Wayne Slavin mentioned: “The pandemic accelerated the shift to digital monetary providers that firms had lengthy uncared for, and credit score unions are a few of the final holdouts to adapt to altering shopper preferences for digital. The primary mover benefit is actual, and CUFG helps to steer credit score unions into the way forward for digital insurance coverage with SimpleQuote.”
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CUFG Gross sales and Operations vice-president Christian Marrder said: “At CUFG, our community of credit score unions appears to be like to us to tailor their insurance coverage programmes to suit their particular person member wants.
“What we have been missing was the know-how and distribution platform to take away the friction from this expertise and provide the primary totally digital insurance coverage expertise ever obtainable to credit score union members. Our final objective at CUFG is to empower members to buy insurance coverage instantly at their credit score union, eliminating a fragmented course of.”
