If there’s one factor I’m keen about, it’s creating services and products that make our purchasers extra profitable.
For over 20 years Shopper Intelligence have been the market chief in offering insurance coverage market insights, competitor monitoring, and channel optimisation. However staying on the prime means always pushing the boundaries, discovering new methods to assist our purchasers compete, commerce, and strategise extra successfully.
That’s why we kicked off Mission SolarFlare a daring initiative to develop new fashions leveraging the huge and wealthy datasets we’ve constructed over time. This isn’t nearly constructing higher instruments; it’s about utilizing our distinctive knowledge belongings to assist purchasers compete smarter and win larger.
We’re making ready to launch new providers derived from our proprietary Apollo mannequin, massively leveling up our capabilities in serving to purchasers optimise their worth place and keep forward of the sport.
Alongside this, our progressive Postcode Classifier will convey a brand new depth of perception into geolocation knowledge, introducing a number of latest lenses to view the market via and an enormous variety of new knowledge factors for our purchasers to benchmark themselves towards and discover alternatives. This providing is exclusive and we’re excited to convey it to market quickly.
Why Now? The Market is Evolving Quick
We’re already the market chief, however we’re not stopping there. Our insights empower purchasers to benchmark themselves, perceive their opponents, and make smarter selections. However the market is evolving quick. Our purchasers want instruments that may sustain, adapt, and supply even sharper, extra actionable insights.
With the energy of machine studying, we’re not simply enhancing our current instruments—we’re reimagining them. We’re taking our distinctive, proprietary datasets and utilizing them to assist purchasers make smarter, quicker selections. We’re translating insights into motion that drives actual measurable success. We’re discovering new methods to assist our purchasers compete and win.
What This Means for Our Shoppers
That is about serving to our purchasers make daring strikes with confidence. It’s about giving them the instruments to identify alternatives, navigate challenges, and execute methods with precision.
Our new capabilities empower purchasers to:
- Situation Modelling – Simulate totally different methods to know potential outcomes earlier than making crucial selections.
- Translating Perception Into Motion – Transfer past knowledge and insights to drive strategic, impactful actions.
- Smarter, Quicker Selections – Reply rapidly and confidently to market modifications.
A Strategic Leap Ahead
For me, that is extra than simply an thrilling undertaking. It’s about unlocking worth that genuinely helps our purchasers compete and succeed. It’s about giving them instruments which are smarter, quicker, and extra insightful, bridging the hole between perception and motion.
That is only the start. We’re dedicated to steady innovation, exploring new methods to make use of knowledge, and serving to our purchasers keep forward of the sport. Our mission is easy: to make our purchasers the best-informed, best-prepared, and best gamers available in the market.
We’re persevering with to discover new methods to make use of AI, machine studying, and our highly effective knowledge belongings to create much more priceless instruments for our purchasers and new methods of viewing the market.
I couldn’t be extra enthusiastic about what’s coming subsequent and the brand new alternatives we’re creating for our purchasers.
If you want to speak extra about how these new capabilities may also help you to optimise, compete, discover, maintain and personal your distinctive aggressive area, drop me a line.
Apollo launches quickly!
Tim Stout
Head of Development and Innovation
Shopper Intelligence